![]() ![]() The sugar crash begins about one hour later, when the caffeine effect begins to wear off and overall energy decreases. The adenosine receptors in the brain are also blocked from experiencing drowsiness. The liver dumps sugar into the blood stream, and converts it into fat. Dilated pupils, heightened blood pressure, and bursts of insulin due to increased blood sugar all start to take effect. ![]() 15 to 45 minutes later, the user will begin to feel more concentrated and wired, depending on how fast they consumed the drink.ģ0-50 minutes later, the caffeine absorption is complete and the drink’s effects truly begin to set in. With the science behind the drink now in full view, it’s no wonder that some nights have gone sour simply from consuming a can or two.Īccording to the research, the caffeine found within Red Bull begins to permeate the blood stream within 10 minutes, causing an increased heart rate and blood pressure level. Personalise, a UK-based gifting site, recently published a graphic that details exactly what’s happening inside the body during the minutes and hours that follow a can of Red Bull. The company’s longstanding partnership with some of the most exciting and high-octane sporting and music events has made it an expected staple in the scene, but what’s often overlooked is the beverage’s startling array of health risks associated with its consumption. No matter what festival or concert venue is hosting a dance music show, you can bet that somewhere on site there’ll be a energy drink vendor and the iconic blue and silver coloring. At this point in the history of branding at live events, it’s become undeniable that Red Bull and EDM go hand in hand. ![]()
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